by Sean Foster | Nov 20, 2018 | Customer-centric, Strategy
Going through the 7 essential steps is only the beginning to creating a customer experience map. Now that you’ve researched and gathered enough information, what do you do with it? You would, of course, want to be able to develop a map that gives value to your...
by Sean Foster | Nov 13, 2018 | Customer-centric, Strategy
When customers visit your website, call your store or drop in, what kind of experience do they have? When they purchase your products or services, what type of support, information or follow-up do they receive? And, if they run into a problem with your product or...
by Sean Foster | Nov 2, 2018 | Coaching, Strategy
“You really just need to sweat the small stuff.” One of the most rewarding opportunities in maintaining a competitive advantage in any business can be achieved by developing a culture of excellence in customer experience. As a matter of fact, companies with a...
by Sean Foster | Oct 31, 2018 | Coaching, Strategy
Life is made up of a series of ones. Like the old cliché saying: “one step at a time”, invariably this is correct. This message is so simple, yet especially when we are striving for faster improvement, it is difficult to remain disciplined about. It has now been...
by Sean Foster | Oct 16, 2018 | Sales, Strategy
Do you remember when you developed your new product or service? At some point, you discussed how you were going to get it to market, how you were going to get customers to buy it. What did your checklist look like, to get it to market? Some of the points you probably...
by Sean Foster | Sep 1, 2018 | Strategy
When creating a Business Strategy and a Business Plan you have to also do that “fluffy” stuff which includes our Purpose, Vision, Values and Convictions, as well as to identify our core niches (“Where We Play”) and our differentiating strategies (“We Will Win By”)....
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